Central to the Martrain brand is the constant drive to add value and insight to our clients' business. It is crucial for leading technology providers to have available to them accurate and up-to-date intelligence to enhance existing, and plan for future, sales and marketing strategies.

We help our clients stay ahead of the competition through a range of value added research services which are designed to further improve our client’s knowledge of their markets.

Sector Research
Learn about your marketplace in a way that transcends simply knowing your own customers. Analyse specific market sectors, identify real-time trends, business issues and legislation that shape and influence prospects technology requirements.

Market & Proposition Development
Refine value propositions and sales messaging to present the most compelling business case by defining the current and future needs of the leading players in your target markets.

Competitor Intelligence
Assess competitor presence in defined markets and prospect accounts. Understand who they are, where they are and what they are doing. Leverage that knowledge to improve and refine your sales and marketing strategy.

Please contact us for further information or to discuss your business requirements in more detail.

See also:
Account profiling | Lead generation | Clients | Case studies